BIKES. MUSIC. TOP-TIER TRAILS AND STELLAR BEATS.
Presented by OZ Trails™ and the Momentary
A spectacle on two wheels, with food, fire, pop-ups, and more: experience firsthand some of the best mountain biking in the world with this three-day music and bike festival in Bentonville, Arkansas.
Featuring more than six acclaimed musical artists and exclusive trailside music pop-ups right next to the best of NWA year-round riding, Send It South is your chance to warm up your wheels with a soundtrack to match.
Art rides. Night rides. Guided group rides. Flow trails, technical trails, jumplines, and more meet music by the likes of Wilderado, Dirtwire,and many more. Gather, ride, and roll, then break out to beer gardens and fireside gatherings by night.
Whether you’re brand new to the experience of riding NWA or a seasoned vet, be prepared to be amazed. With exceptional musical artists, world-class bike trails, the Momentary’s state-of-the-art performance spaces, and many more surprises, we guarantee you’ve never had a ride like this.
See you there.
Send It South is held rain or shine.
2025 LINEUP
The inaugural Send It South lineup is here!
Featuring Wilderado, Dirtwire, Stepmom, Rockelle, Susie Q, Bonnie Montgomery, the best of NWA routes, group rides, a beer garden, happy hours, and more!
TICKETS
Three-Day GA Festival Pass
$250
Includes:
- Three Days of Guided and Self-Guided Rides
- Beer Garden Happy Hours, inclusive of one drink ticket
- Access to Vendor Expo
- Exclusive Send It South Festival Year One T-Shirt
- All Music Performances — seven acts on Saturday alone!
- Trailside Music Pop-ups
- Sunday Brunch Pop-up
- Bike Valet
Three-Day GA Companion Add-on
$100
Have a friend who doesn’t ride but wants to join in on the fun? Add a Companion Pass to your order and bring them!*
Includes:
- Beer Garden Happy Hours, inclusive of one drink ticket
- All Music Performances — seven acts on Saturday alone!
- Sunday Brunch Pop-up
- Bike Valet
GA FESTIVAL PASS REQUIRED
VIP Three-Day Festival Pass
$500
Includes all GA amenities, PLUS:
- VIP + Premium Bar Access at Events
- Premium Swag Bag
- Guided tours of Crystal Bridges Museum of American Art
- Priority Lines for Music Performances
- Dedicated Standing Area for Events in the RØDE House
- Priority access to Rich Drew Ride Series Jump Clinic
VIP Three-Day Companion Add-on
$250
Have a friend who doesn’t ride but wants to join in on the fun? Add a Companion Pass to your order and bring them!*
Includes all GA Companion Add-on amenities, PLUS:
- VIP + Premium Bar Access at Events
- Guided tours of Crystal Bridges Museum of American Art
- Priority Lines for Music Performances
- Dedicated Standing Area for Events in the RØDE House
VIP FESTIVAL PASS REQUIRED
Quantities are limited—reserve your spot online or by calling the Box Office at (479) 657-2335 today!
Listed prices do not include taxes and fees.
* Companion Passes must be purchased with a full pass ticket of the same tier (GA or VIP). Companion Passes cannot be purchased separately.
** All riders under 18 years old must be accompanied by an adult ticket holder who will accompany them on all group rides.
SCHEDULE
* Schedule subject to change. Full schedule of events will be sent to ticket buyers 1–2 weeks before the festival.
FRIDAY, FEBRUARY 7
Guest Arrival, Registration, and OZ Art Ride
Beer Garden Happy Hour
RAPHA MTB Night Rides
Music and specials at the Hub Bike Lounge
Vendor Expo
SATURDAY, FEBRUARY 8
Group Rides
Guided rides leaning on local knowledge
Multiple Options available for intermediate and advanced riders in both skill and endurance, including MTB routes for e-bikes
Examples include:
– Cross-country MTB Endurance Rides
– Cross-country rides exploring local trail systems
– E-MTB Group Rides
– Jumpline Rides
– Gravel rides (variety of mileage and pace groups)
– Rule of Three rides (variety of mileage and pace groups)
Jump, jump, jump!
Test you skills on Airbags
The Ride Series Jump Clinics
Beer Garden Happy Hour
Music across Momentary Campus
Vendor Expo
SUNDAY, FEBRUARY 9
Brunch Pop-Up in Quonset Hut
Specialized MTB Group Rides
Vendor Expo
ABOUT GROUP RIDES
Upon purchase of your festival pass, you’ll select your group ride for Saturday morning’s guided adventure.
Let our local legends show you the best of NWA’s trails! Choose your ride—MTB, Gravel, or Rule of Three—and get ready for an epic adventure led by local experts who know these trails like the back of their hand. They’ve curated these routes to show you the absolute best of NWA.
Want to roll solo or with friends? No worries – we’ll email all routes, so you can choose your ride and go at your own pace.
Undecided? Trust your gut during registration, and we’ll do our best to accommodate changes at check-in.
What You Need to Know
- These are no-drop rides led by experienced local guides who are stoked to show you their favorite routes. But—just in case—you’ll need to have a GPS device with the route preloaded if you need to go solo due to mechanicals or other hiccups.
- You’re in charge of bringing your own water, nutrition, and tools for flats/mechanicals. (There will be aid stations and resupply stops where possible and highlighted on the routes.)
- SAG wagon support is available for major breakdowns that can’t be fixed on the trail.
- Not a race. Not a training ride. Just ride your best, have fun, and enjoy the day!
- Bring lights! All rides should be back way before sunset. However, better safe than sorry.
- Winter gear: Here’s a curated guide for all your winter riding essentials.
MTB GROUP RIDES
1. “Lil bit of everything” OZ Edition
Buckle up for an intense but insanely fun sampling of Slaughter Pen, Blowing Springs, Back40, Little Sugar, and Coler
High-endurance and Intermediate-advanced riders.
Roughly 50-mile singletrack with lots of elevation gain.
Blue-rated trails.
Expect 5 hours with stops and snack breaks.
2. E-MTB 38 OZ Trails
Blowing Springs,Little Sugar, and Coler
Roughly 38 miles.
Blue-rated trails.
Intermediate-advanced riders.
Expect 3 hours with stops and snack breaks.
3. E-MTB 30 Little Sugar
Connectors to Tunnel Vision
Roughly 30 miles.
Blue rated trails.
Intermediate-advanced riders.
Expect 3 hours with stops and snack breaks.
4. MTB 20 Slaughter Pen
Slaughter Pen
Mix of Green- and Blue-rated trails.
Roughly 20 miles.
Intermediate riders.
Expect 3 hours with stops and snack breaks.
5. MTB 20 Handcut Hollow: Tech & Enduro Lines
Handcut Hollow
Mix of Blue- and Black-rated trails.
Roughly 20 miles.
Advanced-expert riders.
Expect 3 hours with stops and snack breaks.
6. MTB Tour of Coler
Coler Mountain Bike Preserve
Mix Blue- and Black-rated trails.
Roughly 20 miles.
Intermediate-advanced riders.
Expect 3 hours with stops and snack breaks.
7. Jumplines with Anneke Beerten: Slaughter Pen and Coler
Slaughter Pen and Coler
Roughly 20 miles
Intermediate riders.
Expect 3 hours with stops and snack breaks.
8. Jumplines with Rich Drew The Ride Series: Slaughter Pen and Coler
Slaughter Pen and Coler
Roughly 20 miles.
Advanced riders.
Expect 3 hours with stops and snack breaks.
GRAVEL RIDES
OZ Gravel is your invitation to ride through some of the most scenic and diverse landscapes in the Ozarks. Whether you’re looking for a challenging ride or a leisurely escape, these rural routes provide an unforgettable journey through the heart of Arkansas.
Note: These routes are shared by pedestrians, vehicles, and farm equipment.
Choose your distance and pace group:
- Gravel 40 mile 10–12 mph
- Gravel 40 mile 13–15 mph
- Gravel 50 mile 16–18 mph
- Gravel 70 mile 16–18 mph
RULE OF THREE GROUP RIDES
Expect a mix of singletrack, gravel, and road—all on one bike. We highly recommend at least 50mm tires for comfort and control. Gravel bike? Definitely the move.
These rides will take longer than your average gravel grind, due to the slower pace of singletrack. Choose your pace group based on your typical gravel pace, and get ready for a killer mix of riding.
Learn more about Rule of Three rides.
Routes will be emailed prior to the festival, but you can expect mixed terrain and climbing. These are for intermediate to advanced riders with experience riding singletrack on gravel bikes.
- RO3: 30 mile 10–12 mph
- RO3: 40 mile 13–15 mph
- RO3: 50 mile 16–18 mph
FAQs
Are ticket sales final?
Ticket sales, including ticketing and handling fees, are final and non-refundable. (Full ticket policy available online here. If Send It South is canceled due to unforeseen circumstances, ticket buyers will have the option to receive a full refund. We will not offer cancellations due to bad weather.
Can I share my festival pass with my friends?
No, a festival pass is for you and you only. It is not transferable between different people attending different days.
How do I change my Saturday Group Ride selected upon purchasing my ticket?
We’d be happy to change your ride if capacity allows! Contact the Momentary’s Box Office at (479) 657-2335, or by emailing BoxOffice@theMomentary.org for assistance.
Are there any general guidelines for rider etiquette?
We recommend that riders be comfortable with the conditions of a winter ride, including cold temperatures and possibly challenging weather conditions. All participants should have the appropriate gear for a safe and enjoyable ride.
What is the weather policy?
Our winter cycling festival is all about having fun, no matter the weather! However, we understand that extreme conditions can impact your experience, so here’s what you can expect in the event of bad weather:
- Rain or Cold Weather: In the case of rainy or very cold weather, we may cancel the guided group rides, but we’ll offer a rainout activity as an alternative. That said, having the right gear can make any ride enjoyable, and we’re confident that many riders will still want to get out there!
- Sub-Freezing Temperatures: If temperatures drop below 20°F, we will most likely cancel the longer group rides or shorten them significantly to ensure rider safety and comfort. We’ll always prioritize your well-being in these conditions.
- Festival Activities: Rain or shine, the festival will continue! The music will play, the beer garden will be open, exhibitors will be showcasing their products, and other activities will still take place. There will always be plenty of fun to be had, regardless of the weather!
- Event Cancellations: In extreme cases of inclement weather, it is possible that we may need to cancel a day or more of the event. While we’ll make every effort to keep things rolling, please note that we are unable to offer refunds in the event of a cancelation.
Is there an age limit to attend Send It South?
We welcome cyclists of all ages to enjoy our festival! However, for safety and logistical reasons, there are some guidelines for participating in the guided group rides:
- Intermediate/Advanced Riders: If you are an intermediate or advanced rider with experience in group rides, you are welcome to join our guided rides.
- Riders Under 18: All riders under 18 years old must be accompanied by an experienced parent or guardian who will ride with them in the group ride. This is for safety reasons, as our ride leaders are not certified to supervise minors. The accompanying parent or guardian should be confident in their ability to ride in a group setting and manage the pace of the ride.
Will I have to sign a waiver to attend?
A waiver will be required to participate. You will sign upon arrival and check-in on the first day.
How can I stay connected on what’s happening during the festival?
Follow the Momentary Instagram, Facebook, TikTok, and X feeds.
Follow Send It South on Instagram.
Are pets allowed? I’d like to bring my dog on a leash.
No pets at Send It South, please. Only certified service animals will be allowed into the festival.
Will vendors accept credit or debit cards?
Send It South is 100% cash-less. Please bring your credit and debit cards.
Are cameras and video recording devices allowed?
Cameras, drones, selfie sticks, tripods, detachable lenses, and flash photography are not allowed. No audio or video recording devices.
We ask that you refrain from using your phones and other devices during the live performances at Send It South, as they are disruptive to both patrons and performers. Professional photographers MUST obtain a media pass in advance.
Can I volunteer at Send It South?
Yes! Learn more about volunteering at the Momentary at theMomentary.org/Volunteer or email Volunteer@CrystalBridges-theMomentary.org. Advance training is required.
I’m a vendor and want to participate. What should I do?
Tell us who you are, what you do, and why we’ll love it. Email your request to Shop@theMomentary.org.
I’m a journalist. Who should I contact about a media pass?
Reach out to us in advance of the festival at Media@CrystalBridges.org.
Additional questions?
Contact the Momentary’s Box Office at (479) 657-2335, or by emailing BoxOffice@theMomentary.org.
ABOUT OZ TRAILS
Founded in 2016, OZ Trails™ was created to showcase the development of multi-purpose trails in Northwest Arkansas. We focus on growing the local rider base and providing information to both locals and travelers seeking to experience the region’s unique trail system as it develops. Whether you are a first-time rider or a seasoned pro, our trails have something for every level of adventurer.
